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Custom jewelry
Design, development, creation of exclusive and personalized jewels according to customer requests, with a wide range of proposals in silver, white and yellow gold, with precious or semi-precious stones.
"The sweetest words have less charm on a woman than a silent jewel."
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Valentina Cappelli
Born in Livorno in 1980, from an early age she decided to start an artistic life path that led her to graduate from the Franco Russoli art institute in Pisa.
She loves high-level jewelery and after a few years she creates the VMA Parma brand which immediately gives her great satisfaction. His passion is a daily stimulus, it is a continuous search for new ideas but above all for style, the thought that accompanies it is to adorn by exciting and contributing with these precious stones to define a unique glamorous and high-class style. The results have been a further stimulus, helping to make her dream, imagine, create ever new designs and unique prototypes.
the name of the VMA brand is the initial of Valentina and that of her children Maria and Alberto, the idea of the name comes from a family conversation with her husband and father of their children who have been dealing with other things since then with a laugh answering to the question: “And you? Your initial?” …I stay out of it (smiling).